Situation 73: Advertisement - Business English for Workplace
Situation 73: Advertisement - Business English for Workplace, 376, Kim Thư,
, 10/09/2013 16:02:40721. Who is responsible for running a publicity campaign?
722. That poster is too high; nobody can read it.
723.. The time for which a particular advertisement should run depends on the media used.
724. Advertisers beamed their messages to fashionable female audiences.
725. Also, the idea of progress and its enthusiastic propagation may have some effect.
726. The essence of this approach is that the communicator should find a central theme.
727. The publicity for the book was poor and sales were low.
728. A public relation firm handles all our publicity.
729. We should disseminate this case in this spirit.
730. There is a drumbeating meeting about new products tomorrow.
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